Orders for durable goods sank 14.4% in March largely because of a
decline in demand for big-ticket items such as new cars and trucks as
the coronavirus swept across the U.S.
The steep drop in bookings last month was the second biggest
ever since the government began keeping track in the early 1990s. Orders
never even fell that much during the 2007-2009 Great Recession.
The downdraft in March is only
the beginning of what’s likely to be a series of historically poor
numbers with much of the U.S. economy shut down and international trade
severely disrupted.
Economists surveyed by MarketWatch had forecast a 12.8% decline
in orders for long-lasting products made to last at least three years.
If cars and planes are stripped out, orders were actually fell just 0.2%, the government said Friday. Still, every major category showed a decline except for communications equipment.
For all intents and purposes, the decline in durable-goods orders last month was the worst the government has ever recorded.
The only other time the U.S. suffered a bigger drop was in
August 2014, when they fell 18% because of a unusually large decline in
orders for Boeing passenger planes. Boeing had gotten a huge number of orders just the month before.
Auto makers have especially suffered a serious blow from the
pandemic. Orders plunged 18.4% last month to mark the largest decline
since 1998.
The spread of the disease is forcing people to stay home and
worry about their jobs, foregoing purchases of expensive goods. Auto
makers such as General Motors
GM,
+1.65%
have also been roped into a national effort to make key medical
supplies. Adding to their problems is a disruption in international
trade and less demand from foreign customers.
Boeing
BA,
-3.43%
, for its part, was already struggling because of problems with
its grounded 737 Max jetliner. With most domestic and international
flights canceled amid global efforts to slow the COVID-19 pandemic
there’s not much appetite for new planes.
Airlines are losing lots of money and are getting a huge infusion of federal cash to help save them from collapse.
Orders fell slightly in almost every major category, but worse is expected to follow.
The one exception was communications equipment. With so many
people now working from home, there might be a need for more networking
gear within major telecommunications networks to handle the huge
increase in traffic.
A key measure of business investment, known as core orders,
actually rose 0.1% in March, but that could be the last increase in
awhile. These orders exclude defense and transportation.
Investment was already weak before the pandemic. Now most
businesses are going to wait to see how quickly the economy reopens and
demand starts to recover before making major investments, making it
even harder for the U.S. to grow again.
The big picture: American industry hasn’t been hurt as badly as the much larger service side of the economy, but the pain runs deep and it’s likely to last at least through the end of the year.
Large manufacturers of major household goods such as auto and
appliance makers are bound to see a harrowing dropoff in sales, reducing
demand for steel and other materials throughout the industrial
pipeline.
The few winners are manufacturers of non-durable goods such as
toilet paper, medical equipment and other consumer products in heavy
demand with most Americans bunkering in at home.
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